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Sunday, January 18, 2026
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Streaming Television Explodes in Historic Growth, Surpassing Cable and Broadcast Viewership

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Jason Spann eZWay member ready to soar with streaming television

The television industry is experiencing a historic transformation as streaming platforms continue their

explosive rise, officially surpassing traditional cable and broadcast television in overall viewership.

Media analysts are calling this shift one of the most significant changes in entertainment consumption

since the introduction of television itself.

According to recent industry data, audiences are increasingly favoring on-demand, internet-based
platforms that offer flexibility, personalized content, and global accessibility. Viewers now expect to
watch what they want, when they want, and on the devices of their choice—driving streaming services
to record-breaking growth numbers year over year.

“This isn’t just a trend—it’s a permanent evolution,” said media strategist Jason Spann, a proud
member of the eZWay Network. “Streaming has unlocked creative freedom and audience reach that
traditional television simply can’t match.”

Spann, a vocal advocate for independent creators and next-generation media, believes the future
belongs to platforms that empower content owners while delivering high-quality entertainment directly
to viewers. With that momentum building, Spann points audiences toward emerging streaming
destinations that are helping fuel this growth.

One such platform is IVOD, now available for download on Roku, offering a diverse lineup of digital
content tailored to modern viewers. In addition, Spann encourages audiences to subscribe to the
XSpannsion TV channel on eZWay TV, a rapidly growing network aligned with the digital-first
movement reshaping the industry.

As cable subscriptions continue to decline and broadcast networks adapt to changing consumer habits,
streaming services are setting new records—and redefining what television means in the modern era.

“With platforms like eZWay TV and IVOD, we’re just getting started,” Spann added. “The numbers are
about to rocket.”

Watch streaming television now
Subscribe to XSpannsion TV
https://watch.ezway.tv/

Article by Charlie LeRoy

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